Milwaukee, WI (Jul 17, 2017) — Starting this month, Woodman’s Food Markets® is partnering with Healthy Savings to make eating healthier more convenient and more affordable. With Healthy Savings, people enrolled in UnitedHealthcare self-funded employer and BadgerCare Medicaid plans who shop at any of the 16 Woodman’s Food Markets can save more than $50 each week on fresh fruits and vegetables, and healthy staples such as milk, eggs, lean meats, whole-grain breads, cereals, juices and beans.
“Healthy Savings gives us a unique opportunity to help customers and their families make healthier food choices,” said Dustin Wales, Marketing Director at Woodman’s Food Market.
Woodman’s Food Markets joins Copps®, Metro Market® and Pick ‘n Save® as participating retailers in the Healthy Savings network in Wisconsin.
“We are pleased to welcome Woodman’s to the Healthy Savings network,” said Chad Kelly, Chief Marketing Officer of Solutran, the parent company of Healthy Savings. “Woodman’s Markets complements our existing network and has been a much-anticipated addition.”
“Healthy Savings gives people the opportunity to make healthier food choices and improve their diets, which will make a meaningful difference in their health and well-being,” said Dustin Hinton, president and CEO, UnitedHealthcare of Wisconsin. “Expanding the program makes it easier and more affordable for many Wisconsin families.”
Healthy Savings programs are sponsored by health plans, governments, employers and nonprofit organizations. These sponsors provide their employees and plan participants with access to savings on more than 5,000 qualifying healthy foods from over 200 brands. Consumers shop for promoted items at participating grocery stores, scan a barcode at checkout and save instantly.
About Healthy Savings®
Healthy Savings is a program for participants to save on healthier foods without having to clip, print or download coupons. Discounts are pre-loaded onto participant accounts each week and activated with a simple scan of a barcode from a card or mobile phone at checkout of participating retail stores. The technology for Healthy Savings was developed by Solutran, Inc. a Minnesota technology company in the financial services industry.
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